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The EAA was looking to ‘rebrand’ to help increase their awareness in the community, especially with the younger generation who are less aware of its purposes. The logo and website had not been updated since the early 2000s and required a cohesive visual identity and a modern approach. Initial research into cultural organisations such as the Museum of Applied Arts and Sciences, Eesti Rahva Muuseum, Sydney Jewish Museum and Blue Shield International informed the design approach. Inspired to stay true […]
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